After Zady shut down, she based a company known as the New Standard Institute. Her goal is to gather all one of the best information about the fashion industry in a single place and leverage it to stress fashion brands to do one thing about their footprint.
Rita Dhody and Narendra Kumar have been chosen to fashion the film’s characters. Dhody said it took nearly two months for UTV and Bhandarkar to steer her to help design the film; she discovered the job difficult as a result of she needed to make every little thing as authentic as attainable. Chopra needed to wear 137 costumes within the movie because her character passed by way of 5 phases. Initially, she was a “hep” character with brightly colored, matching attire. Her make-up turns into lighter as she becomes a model and later a supermodel. When her career falters, Chopra’s look becomes softer, demonstrating her character’s lack of concern about her appearance before she returns to Mumbai. According to Dhody, Chopra’s look is “very modern and a very a lot today’s look, however my idea was to streamline and take it to the classic facet than making it trend-based”.